Most companies don't know what they really spend on logistics. We make it visible, actionable, and profitable.
Chain Reaction Solutions helps organizations take control of their logistics spend through a proven three-phase approach: uncovering hidden costs, capturing quick wins, and building sustainable competitive advantage.
We turn logistics data into dollars by bridging the gap between fragmented systems, disconnected teams, and untapped opportunities.
We don't believe in one-size-fits-all solutions. Every organization has unique challenges, systems, and goals. That's why we start by understanding your specific situation through comprehensive data analysis and stakeholder engagement.
Our methodology combines deep logistics expertise with advanced analytics to deliver insights you can act on immediately. We work alongside your team to ensure knowledge transfer and capability building, not just consulting reports.
From data chaos to AI-enabled clarity, we help you build the visibility, processes, and strategies needed to compete in an increasingly complex logistics landscape.



For over two decades, Milan has guided global organizations through logistics transformation programs that cut costs, improve resilience, and unlock new value. His leadership blends strategic vision with hands-on execution that helps companies turn complex supply chain challenges into clear, data-driven roadmaps.
Milan has led initiatives that consistently deliver measurable logistics savings through smarter spend management, network redesign, and data transparency. His pragmatic approach focuses on measurable financial outcomes that align logistics efficiency with profitability, working capital, and shareholder value.
With a focus on AI, automation, and digital twins, Milan helps organizations modernize their logistics operations. His work includes developing control towers, visibility platforms, and predictive analytics that enable faster, smarter decisions and sustainable productivity gains.
From food distribution and CPG to industrials, retail, ports, and healthcare, Milan’s experience spans the full supply chain spectrum. He has worked across North America, Europe, and Asia, building a deep understanding of how global networks operate, and how to make them perform better under real-world constraints.
Known for his approachable style and ability to simplify complexity, Milan partners closely with executive teams and functional leaders to achieve quick wins and long-term success. He bridges strategy, technology, and operations, ensuring every recommendation is actionable, scalable, and rooted in real-world value creation.








